Orihuela, located in the province of Alicante, Spain, is the capital of the Vega Baja del Segura region. With a population of approximately 82,000 inhabitants, its territory is one of the largest in Spain, encompassing a historic city center, a vast rural area with 22 pedanías (villages), and a thriving coastal zone. The city’s multicultural character is reflected in its large expatriate community, especially in Orihuela Costa, where a significant percentage of residents come from other European countries.
Economically, Orihuela has a diversified economy based on agriculture, industry, commerce, tourism, and services. The region is renowned for its citrus and vegetable production, making it a key player in Spain’s agro-industrial sector. The Puente Alto industrial park hosts businesses linked to logistics and agro-food industries. Additionally, Orihuela is a touristic hub, attracting visitors with its beaches, historical heritage, and cultural events, including the Semana Santa (Holy Week), a UNESCO-recognized festival.
The city is well connected regionally and nationally, with access to the AP-7 highway, a high-speed AVE train station, and proximity to Alicante and Murcia airports. Internationally, Orihuela’s coastal area and golf resorts attract thousands of visitors and foreign residents, reinforcing its status as a prime Mediterranean destination.
With a strong historical and cultural identity, a strategic economic role in the region, and a growing international presence, Orihuela stands as a city that blends tradition, modernity, and sustainability in the heart of the Mediterranean.
