ROCK focuses on historic city centres as extraordinary laboratories to demonstrate how Cultural Heritage can be a unique and powerful engine of regeneration, sustainable development and economic growth for the whole city.
ROCK supports the transformation of historic city centres afflicted by physical decay, social conflicts and poor life quality into creative and sustainable districts through shared generation of new sustainable environmental, social, economic processes.
The project develops an innovative, collaborative and systemic approach to promote the effective regeneration and adaptive reuse in historic city centres by implementing a repertoire of successful heritage-led regeneration initiatives related to 7 Role Model selected cities: Athens, Cluj-Napoca, Eindhoven, Liverpool, Lyon, Turin and Vilnius.
The replicability and effectiveness of the approach and of the related models in addressing the specific needs of historic city centres and in integrating site management plans with associated financing mechanisms will be tested in three Replicator Cities: Bologna, Lisbon and Skopje.